Shopping guidance for every customer.
Powered by AI.

Tote builds smarter, more human-centric shopping experiences for brands to turn browsing into buying.

Let's help you find the perfect items for your upcoming trip!

How often do you travel? This bag is perfect if you're on the go!

I would recommend this dress for your upcoming work trip and client dinner.

We're building the AI layer for shopping to make every experience personalized.

Our mission is to bring the in-store experience of talking to an associate to every online shopper.

Custom Agentic Experiences

Every customer gets their own assistant that learns their preferences, asks about their life and upcoming events, and makes personalized recommendations that actually convert.

Preference learning
Size & fit guidance
Context-aware recommendations

Smart Discovery

AI-powered conversational discovery that understands style, context, and intent - not just keywords. Help customers find exactly what they're looking for, even when they can't describe it.

Natural language search
Visual similarity matching
Style-aware recommendations

Analytics & Insights

Understand what your customers really want. Get real-time insights into shopper intent, product performance, and category trends to inform your customer relationships and marketing strategies.

Trend analysis
Customer segmentation
Product insights

Ready to transform your store?

Join our early access program and bring AI-powered shopping to your customers.